HWH brings farmers and consumers closer together through a more transparent organic marketplace. Discover the people behind the produce and learn how HWH is connecting farming with everyday living.
Each letter of HWH carries a promise about what a better marketplace should do for the people on both sides of it.
Informed choices start with knowing where food comes from and how it was grown.
Digital visibility that helps farmers reach potential customers beyond their local market.
Meaningful connections between the people who grow food and the people who share it.
Farmer
Farmers register through the HWH application and provide relevant information about themselves, their farm and their produce.
HWH administrators
HWH administrators review the submitted information and any applicable certification documents.
Farmer
Eligible farmers publish products and configure supported minimum and maximum quantities in the app.
Consumer
Consumers explore participating farmers and purchase available products through the application.
Between the field and the kitchen, a lot of information gets lost.
Consumers rarely know who grew their food or how its organic claims are supported. Farmers who work carefully often have no simple way to show it. HWH exists to keep that information intact, with transparent product details, an accessible digital channel for farmers and a clearer line between the two.
Organic claims only mean something when they can be supported. HWH asks farmers for relevant documentation, reviews it responsibly and presents each product’s certification status accurately, including when a product is not certified.
Submitted in the app
Review in progress
Status is shown as documented. Uploading a document does not certify a farmer or product.
A farmer profile that introduces the farm, products published by the farmer, and minimum and maximum quantities that match what the harvest can supply. HWH is designed to give participating farmers a clear, dignified place to be seen.
HWH offers visibility and participation; it cannot guarantee sales or income.
The HWH experience, in one dedicated app: browse participating farmers, read how their produce is grown, see certification status as documented, and buy available products directly.
The HWH app is on its way
Download links will appear here as soon as the official listing is published. Until then, explore how the marketplace will work.
Planned forAndroid
Screens are illustrative concepts, not screenshots of a released app. Farm names are samples.
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Read articleDiscover the idea behind HWH and explore a marketplace designed to bring farmers and consumers closer together.
